Undoubtedly, the Internet not only enjoys the reach and impact on other media but also exceeded them and will continue this path of growth, because every day the use and hours that are dedicated to the Internet for the new business applications that arise in the market increase every day.

All this will cause that in this and the following years, let's see more and more activity in the use of digital media to do marketing. Today there are several companies that have realized how efficient these means are, the possibility of interacting at the indicated time, just when consumers are looking for a product or service, or are in the auspicious environment to communicate something in particular.

That is why recently the interactive agency mascicks We integrate as new active partners of the interactive warning Bureau (IAB) , association that groups the companies of interactive advertising of the main markets of the world.

in mascicks We are proud to be part of the avant -garde on the Internet since we have extensive experience and ability to innovate the way of marketing with our customers.

The actions of the iab generate the leadership, knowledge and agreements that not only benefit the partners that implement them, but to the entire industry that sees the optimal channel for communication between the brands and the consumer of the digital age.

Since 1996, the IAB is responsible for promoting the use of the Internet as a communication tool for brands and inciting them to make the most of the effectiveness of online advertising.