Resources

Explore, listen, read, and watch in our digital space

ARTIFICIAL INTELLIGENCE AND CHATGPT

Artificial intelligence is rapidly transforming businesses, enhancing efficiency and productivity across various industries. As a leading digital agency in Mexico, we harness AI to drive innovation and deliver results.

Discover how AI can elevate your business.

CEO DIGITAL

Our book, created by industry experts, offers a strategic vision of the digital world. It’s perfect for managers and entrepreneurs looking to thrive in the new digital era.

Unlock the full potential of your company.

Available in:

METHODOLOGY
+ THINKING ©

We’ve developed our own method, inspired by Design Thinking and digital ecosystem principles, to solve complex challenges. This approach helps us meet business objectives with the right people and tools, delivering holistic digital strategies.

DIGITAL ADVERTISING & ECOMMERCE

Ecommerce is an ever-evolving field, with specific tools, platforms, and methodologies tailored to each business model. For 12 years, MCK has mastered these techniques to generate measurable value for our clients.

Discover our tips for success.

Ep: 46 | IAB Conecta 2024: Digital transformation and AI in current marketing

Within the framework of IAB Conecta 2024, we share this special installment in which we speak with three leaders in the marketing industry about digital transformation and automation in their companies: Daniel Bengio - Marketing, Product and PR Director, KIA Mexico Santiago Cortés - Head of Sales, Samsung Ads Úrsula Calderón - Head of Mexico & Americas CoE, Heineken Mexico Our guests share with us how they are adopting new technologies, including artificial intelligence (AI), to automate processes and improve efficiency in their marketing operations. From implementing automated strategies to using AI as an ally in decision-making, each leader offers a unique and valuable perspective on the future of digital marketing.

DIGITAL MATURITY MATRIX

Understanding your company’s digital maturity is the first step in creating a roadmap for growth and success.

Discover where your brand stands and how far it can go.