On July 7, it was carried out at the Google Mexico facilities, the forum: What are the current challenges of the Search Marketing?
Celia Herrera President of the Committee and Luis Badillo Co Founder of Masclicks and vice president of the Committee, participated in the event with important data, all this with the aim of discussing the challenges of the Mexican market due to the growth of advertising investment in Mexico against the advertising investment in other countries.
-generate content for Search.
-trends and search peaks, take advantage and capitalize them.
-use the search engine to know the user search patterns, a data tracking to take insights and turn them into the truths that will allow you to approach your target audience.
-correlate searches.
identify search patterns that can make a difference
- segment to meet our target audience.