First of all, with a population of 130 million, we have a very big. Most of the population is concentrated in large cities. These cities are the City of Mexico, Guadalajara and Monterrey with 8, 5 and 4 million inhabitants respectively. In addition to those cities we must not lose sight of the areas that continue to develop such as Bajío, Chihuahua and Saltillo where new opportunities are found.
Now let's take a look at internet use in Mexico. As the use is very widespread throughout the world, we have 85 million people using it on average 8 hours a day. The highest use by Smartphones have the device with 72% of users, followed by laptops and Smart TVs. Whether it's Whether we talk about search engines, social networks or video games, smartphones always beat laptops in percentage. Everything is very normal but we must consider that in Mexico Android reigns, with 91% of users of internet, leaves iOS far behind.
Let's see how social networks behave. 83 million Mexicans use social networks, this means that 64% of the population is active on some social platform. Facebook and YouTube are the winners with 59 and 58% of users respectively, followed by Instagram Twitter and Google.
As we can see, digital video is very important in Mexico, YouTube is the Largest video channel and autoplay Facebook videos They show how popular they are today. A quick look at the statistics tells us that 48 million people watch an average of 112 videos per month and that the most popular type of video is instructional or “how to”.
Starting a business in Mexico was something that should not even have been thought, but thanks to the actions of the government the circumstances are much better. If you are a Cautious investor we believe you can achieve great things here. Of course you must be attentive to the already known problems of our country such as politics, bribery and the very bad distribution of economic resources.
Likewise, we want you to be aware that in Mexico not everything The world has a credit card, most people in big cities have it. have, but in the peripheries many lack them due to the necessary requirements to process them.
Another aspect to consider are delivery services, if you are thinking of using the public services, don't do it. Avoid this mistake and go with private delivery services immediately, Your deliveries will be better and therefore your consumers will be happier.
In conclusion we want to tell you that starting a business in Mexico is something that you really should consider but we recommend that you look for a local partner to avoid the problems that otherwise you could find.
