all this is important, since in particular for our bouque Alphabet will invest a large capital for the development of technology that affects all its companies, among them its Google spearhead, this means a greater number of opportunities for the creation of diverse campaigns, as well as new technology that will allow us to take our strategies to another level, the truth is that it is the future is very good for the company and soak up everything it has to offer, it can be the difference when doing marketing.