If you ask me what is the main reason why a company should hire a technology service, I would tell you that you should do it because with it you will be able to ensure a presence on the Internet , through campaigns, websites and landing pages.

No matter the type of business, an Internet presence is a priority. We all look for services and products from our phones, and the options we have to access the Internet make it extremely important that this presence be relevant and lasting for users.

Today, according to data from the Mexican Online Sales Association, before making a purchasing decision, consumers research brands online, and resort mainly to search engines, multi-category websites (such as Amazon or MercadoLibre), web pages, and applications.

In this sense, a web development service allows companies to optimize their site or landings based on SEO, performance, accessibility and best practices. In addition, web developer certifications allow them to have a much more prepared approach to face challenges or devise solutions that improve the shopping and browsing experience.

But not only that, hiring specialists gives you the guarantee that your site will receive adequate maintenance. And beyond that, you will be sure that you will have big data analysis and processing for maximum use. 

Finally, but not least, by working with a professional, you will not have to worry about the computer security of your company, especially in a country like Mexico, which It ranks third in cyberattacks only below the United States and the United Kingdom.*

Do you need a large budget to acquire a technology service?

The answer is no, if seen from the perspective of the benefits and needs of each company. What's more, you could start selling from MercadoLibre - for example - since it is a quick and easy way; However, you will not have the desired reach if you are looking for an outstanding return on investment. The advantage of paying for a professional service is that you can make your sale in a personalized way. 

The cost will be determined by the type of service, whether you need the development of a website or applications on IOS and Android, or the development of systems.

The price will also depend on the development requirements. That is, the technology that you want to implement; if it will be multilingual, if it will have a payment gateway, if it will connect to other services, and on what platforms it will work, etc. 

In the 21st century, investing in web development is essential. It's not just about having a good product, positioning it in the market will make a difference. 

*Source: Insurance broker Lockton México.