IAB México is a non-profit association that promotes the growth of the industry through outreach and educational programs.
We are presented with the general directory of agencies to know the Partner Agencies of IAB Mexico, so that you can know the services offered by each of the participating Agencies, both the consultation of the services and the contact information of the participants .
It is important if you want your agency to develop and be part of the IAB partners, take into account the following criteria that were taken into account to be part of the directory.
1.- 16 key skills will be taken into account:
- Analytics
- Online Media Buying
- Content Marketing
- Creativity
- Mobile App Development
- Web development
- Web Design
- E-commerce
- Digital Planning and Strategy
- Technological platforms
- Talks and Training
- CRM Programs
- SEA (Search Engine Advertising )
- SEO (Search Engine Optimization)
- Social Media
- Video
2.- An online questionnaire was carried out where the Agencies specified 2 to 4 advertisers to whom they have provided these skills in the last 24 months.
3.- A pilot test was carried out with 5 participating agencies with a survey period from March 30 to April 30, 2015.
21 IAB Mexico Partner agencies participated in this first edition, do not hesitate to participate for the next edition of the directory.
Check the directory!
http://iniciativas.iabmexico.com/directorio-de-agencias/index.html