What does GIF contribute to my email marketing campaigns?
- save space : many times we would like to incorporate more than one image in Style = "font-weight: 400;">, but we don't do it so as not to stun the reader with such an image. With animated GIFs you can show many images in a single image, a fact that allows you to save space in your email marketing campaign. You can take advantage of the space for other contents.
- create emotion : although the GIF is nothing more than a succession of images creates much more emotional impact than a static image. They give a special touch to the campaigns.
animated gif utilities in email marketing
- catalog . The GIF is the perfect tool to show several of your products without overloading the email campaign marketing of images.
- use manual . The GIF allows you to show in a simple way the different steps you must follow to use your product, as if it were a dynamic instruction manual.
- functionalities . With the GIF you can show the different functionalities of your product in a simple way.
elements that I must take into account
Time: The time between image and image is something we must contemplate. The duration of the GIF must be brief but that allows users to see each image perfectly. images : The number of images that GIF has is an important element to consider. Place about 4 - 5 images, it has to be a fast viewing element. main message : The most important image must be the main one, that is, the one that will be seen if any mailbox cannot read it. But it must be said that the animated GIF is the only animation format compatible with all e-mail mailboxes except the 2007-2016 Outlook . import an animated gif to an email marketing campaign gifs have become one more element of your email marketing campaigns, you don't let it escape, and!
