For this type of sites it is very important to be very clear to create the buyer the necessary confidence that Your purchase will be successful and satisfactory. Let's think when we want to buy something online, what makes us trust the store or leave, the part that connects the user with your products.
Written by: MCK Expertos Digitales
Date: 2016-12-23 00:00:00
5 KEY ELEMENTS FOR A SUCCESSFUL ONLINE STORE
These are 5 elements that we can consider for a successful online store
1. Clear navigation.It is the first thing our buyer will see potential, our main menu should express at a glance what we sell and how to access it. to our products and if necessary, have a search engine. It is also a good space for Mention the store's differentiators, for example: free shipping.
2. Product pages with the most important information first printing. Commonly we will have the photograph of the product, its name, name and complex descriptions can come later, but at first we must establish that It is the product and what it does.
3. Clear call to purchase. It is better to have a clean page with only the essential elements, in case we have options in the product these must clearly indicate their availability and the difference between them.
4. The more detailed descriptions will be secondaryin our structure but they will help the buyer determine what to expect from the product, this way it is It is advisable to answer the most frequently asked questions here.
5. Finally, the details of will help the emotional part of the purchase, they can be opinions of people who trust the brand or perhaps a brief look at the process of manufacturing. The important thing is to show the buyer that they are making the choice. correct.
